# Substack Public Mention Monitor — workflow

## Choose this tool

Use this tool for a named list of public Substack publications when you need short evidence of brand aliases or links to selected domains. It is suited to PR research, content tracking and competitive newsletter reviews.

Useful output columns: `title`, `publicationTitle`, `publishedAt`, `mentionCount`, `outboundMatchCount`, `comparisonStatus`, `changedFields`, `url`.

## Practical workflow

Choose the publications you follow, add a brand and its aliases, and optionally identify outbound domains. Review the short matching evidence alongside the original article URL and publication date. Save the same feed scope for repeat runs and deliver reviewed rows through your own workflow. Keep mention evidence separate from any interpretation of endorsement or sponsorship.

## Check the fit

Coverage is the publisher public RSS window and can contain previews. There is no global Substack search, full archive, paywall access, private-feed access or inferred sponsorship. An empty match set can be a legitimate result.

## Real output sample

One selected row from a 2026-11-03 run. Selected original scalar fields from one actual saved observation; nested data and private artifact links are omitted.

Run: kDVHYNgz5XOnBsYv0. Summary status: ok. Incomplete: false.

Dated bounded release evidence for this exact input and build. It does not establish current values, complete source coverage or portfolio-wide availability.

```json
{
  "recordId": "9f9d558c8179b71827dd43d42f1f63ae6327a5c912ce7fae618ecbfa544fe350",
  "title": "🎙️ How I AI: Grok vs. Dot vs. Muse vs. Duet + How Figma’s PMs actually use AI every day",
  "publicationTitle": "Lenny's Newsletter",
  "publishedAt": "2026-11-02T16:02:08.000Z",
  "mentionCount": 0,
  "outboundMatchCount": 0,
  "comparisonStatus": "not_requested",
  "url": "https://www.lennysnewsletter.com/p/how-i-ai-grok-vs-dot-vs-muse-vs-duet",
  "sourceUrl": "https://www.lennysnewsletter.com/feed",
  "observedAt": "2026-11-03T10:39:03.887Z"
}
```